This is Torrence Boone’s first blog post on his site dedicated to industry news. Stay tuned for posts on trends and insights related to advertising and marketing.
- How YouTube Helps Put Auto Shoppers in the Driver’s’ Seat
- A Donut by Any Other Name Would Still Taste as Sweet: Dunkin Donuts, Weight Watchers, and Other Iconic Brands Introduce New Names
- Today’s Forecast? 100% Chance of AI-Enabled Weather Insights
- Can You Use It in a Sentence? How Consumers Bend the Word “Best” in Searches
- Brand Loyalty Deconstructed: How Consumers Make Decisions About What and What Not to Buy